
- Main event focuses on a shift away from the four-year cycle.
- ETFs and institutional investments drive market dynamics.
- Predicted sustained growth alters historical crypto patterns.

The traditional four-year crypto cycle has ended, replaced by a period of sustained growth driven by ETFs and increasing institutional adoption, according to Bitwise’s CIO Matt Hougan. Significant asset inflows into ETFs and regulatory advancements underscore this shift.
Lede: Bitwise CIO Matt Hougan publicly stated the conclusion of the traditional four-year cryptocurrency cycle on July 25, 2025. He attributed this shift to the increasing influence of ETFs and growing institutional involvement.
Nut Graph: The declaration by Bitwise signals a paradigm shift for the crypto industry, pushing away from previous cycles tied to Bitcoin halvings. This change highlights the importance of ETFs and institutional players in shaping market trends.
Institutional Adoption and ETFs
Matt Hougan, a recognized thought leader in crypto, emphasized that ETF-driven institutional adoption marks the crypto market’s future. “The forces that have created the prior four-year cycles are weaker,” he noted, projecting a multi-year growth pattern as these dynamics reshape traditional cycles.
Market Implications
The announcement has implications for industry participants. Wall Street firms are poised to inject billions into the market, driven by regulatory changes such as the “Genius Act”. This development signals heightened interest in BTC and ETH.
Traditional cycles, primarily influenced by Bitcoin’s halving events, are losing their impact. Instead, ETF adoption mirrors equity markets, predicting a new era of sustained stability for the sector, as noted by Hougan.
Evolving Landscape
The evolving crypto landscape may lead to tighter integration with mainstream finance, driven by ongoing regulatory clarity and institutional capital inflows. Hougan’s analysis underscores a move toward regulated and diversified crypto portfolios.
Future scenarios anticipate long-term stability in the crypto market, deviating from historical patterns. This transformation might encourage broader adoption, balancing regulatory oversight with innovative growth trajectories.
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