- Airdrop involves distribution of 6 million LAYER tokens.
- Campaign initiated from July 20 to 23.
- 6 million Solayer distributed to eligible BNB holders.
Binance distributed 6 million Solayer (LAYER) tokens in the third airdrop round to users subscribing BNB to Simple Earn or On-Chain Yields products from July 20-23, 2025. Only BNB holders participated, enhancing their direct LAYER exposure.
Binance launched a 6 million Solayer airdrop for users who subscribed BNB to specific financial products between July 20 and July 23, 2025.
The airdrop plays a part in Binanceโs strategy to boost user engagement and coin liquidity.
Binanceโs Strategic Airdrop
Binance, the largest crypto exchange, has revealed its third Solayer airdrop initiative. This distribution involves 6 million LAYER tokens shared with users who participated between July 20 and July 23, 2025.
Users needed to subscribe BNB to select Binance financial offerings during the specified period. Richard Teng currently oversees Binance operations, following CZโs recent departure.
Richard Teng, CEO, Binance, mentioned, โWe are excited to launch the third round of our Solayer airdrop, rewarding our loyal BNB holders.โ
Distribution Approach
The distribution of 18 million LAYER tokens in total aims to leverage Binanceโs extensive user base. BNB holders accessing Binanceโs Simple Earn products were eligible for this reward. Unlike predominant airdrop strategies, this approach exclusively affected BNB holders, leaving major cryptocurrencies like ETH and BTC unaffected by the campaign structure.
Expected Outcomes
The airdrop prompted expectations of increased user participation in BNB offerings. However, the absence of on-chain data renders investment trends unseen. Historical precedents suggest potential shifts in Solayerโs price and liquidity. Past events like Jito reflected similar approaches among BNB holders. Binanceโs careful execution signifies its commitment to maintaining engagement through layered rewards distribution.
