
- Cobie’s appointment enriches Paradigm’s public market strategies.
- Echo founder joins as an advisor.
- Paradigm strengthens team with influential crypto figures.

Jordan Fish, known in crypto circles as Cobie, has been appointed as an advisor to the cryptocurrency investment firm Paradigm, as announced on May 15, 2025.
The appointment is meaningful as it brings Cobie’s extensive trading knowledge to Paradigm, enhancing their strategic operations. The crypto market may respond to this development with increased activity.
Role and Impact
Cobie, a founder of Echo, will advise Paradigm on their public market initiatives. His experience in crypto investments aligns with Paradigm’s aim to boost market influence. Matt Huang, Paradigm’s co-founder, expressed excitement over this collaboration, saying:
“He’s always been one of my favorite people in crypto to chat with, so excited to make it official. Someday we can convince him to restart UpOnly.”
Cobie’s role in Paradigm signifies a boost for Echo integration, potentially impacting major projects like MegaETH. Paradigm’s commitment to integrating community influencers aligns with past strategic hires, following the addition of figures like the onchain investigator ZachXBT.
The appointment has the potential to influence changes in market investments, possibly affecting cryptocurrencies tied to Echo’s past projects. It reflects Paradigm’s strategy of leveraging the experience of significant crypto community figures to shape industry practices.
Strategic Approach
This move aligns with Paradigm’s historical approach, incorporating influencers like Cobie for their market expertise. Paradigm’s involvement in Echo-related projects could facilitate a broader financial impact and technological integration, aligning with industry growth trends.
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