
- Main acquisition adds 39.52 BTC to SWC’s portfolio.
- SWC’s total BTC holdings stand at 122.76.
- Primary disclosures have not confirmed the purchase.

Smarter Web Company, a London-listed digital services firm, reported on June 5, 2025, that it increased its Bitcoin holdings by 39.52 BTC, raising its total to 122.76 BTC. However, primary disclosures have yet to confirm this exact figure.
The Strategy Behind the Acquisition
Smarter Web Company’s persistent Bitcoin acquisition strategy is part of its broader financial strategy, marking Bitcoin as a core asset. Despite reports, primary disclosures confirming the new total remain absent. The company achieved a successful fundraising effort, accruing £13.4 million, illustrating strong investor confidence.
“The company emphasized that since 2023, it has been accepting Bitcoin payments and has integrated Bitcoin into the core of its financial strategy.”
Following similar tactics as companies like MicroStrategy and Tesla, Smarter Web Company invests heavily in Bitcoin, viewing it as a long-term store of value. The firm’s treasury reallocations underscore its reliance on Bitcoin’s potential appreciation amid market volatility.
Implications for the Cryptocurrency Market
The acquisition, if confirmed, reflects growing mainstream adoption of Bitcoin as a corporate reserve asset, affecting market perceptions. Public company participation rises with such strategies, affecting overall Bitcoin demand and market volatility.
Experts suggest future Bitcoin market trends may see increased corporate adoption. Companies like Smarter Web Company potentially boost Bitcoin’s legitimacy as a corporate asset class, though volatility risks remain significant. The ongoing market dynamics indicate a potential transformative impact on financial strategy formulations among similar organizations.
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