Global Firms Invest $320M in Bitcoin, Led by Coinbase

The substantial Bitcoin buying by established companies indicates enduring institutional interest in cryptocurrency, despite fluctuating global market trends.

Over the past week, global listed companies invested a total of $320 million in Bitcoin, marking a notable institutional acquisition. Coinbase, helmed by Brian Armstrong, led with a purchase of 2,772 BTC, equating to $299 million, significantly boosting its holdings.

Zooz Power and Prenetics followed with investments of $10.53 million and $10.9 million, respectively. This indicates a growing interest in Bitcoin across diverse sectors, although key players like Strategy refrained from buying recently.

Michael Saylor, Chairman, Strategy: “Strategy has acquired 390 BTC for ~$43.4 million … As of 10/26/2025, we hodl 640,808 $BTC acquired for ~$47.44 billion …” Source

The effects of these acquisitions reverberate through financial markets, indicating a persistent appetite for cryptocurrencies amid volatile market dynamics. The inflow potentially shifts company asset allocations and stimulates broader market engagement.

These investments reflect a strategic move as organizations diversify portfolios amid economic uncertainties. The ongoing institutional buy-ins could continue to bolster overall confidence in digital currencies as a viable part of financial strategies.

Historically, such acquisitions have positively influenced market sentiment, often driving price trends upward. As more firms invest, regulatory and technological advancements in cryptocurrency usage are likely to progress. The overall impact of these strategies may shape future market landscapes and encourage further integration into mainstream financial systems.